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Amazon entertainment exec Marc Whitten departs, joins Unity as senior vice president

Marc Whitten. (GeekWire Photo / Nat Levy)

Amazon exec Marc Whitten has left the company to take a position at Unity Technologies in Bellevue, Wash.

Whitten joined Amazon in 2016 and oversaw projects such as Fire TV, Kindle, and the upcoming cloud-gaming service Luna.

He’s perhaps best-known for his 17 years at Microsoft, where he became one of the founding members of the Xbox project in 2000. As chief product officer of Xbox, Whitten was one of the primary architects of the Xbox Live online service, and worked on three generations of console hardware. He also spent two years at Sonos.

Whitten’s departure from Amazon was announced by Unity CEO John Riccitiello during an earnings call earlier this month, but Variety and

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